A little silly? Perhaps. But this has been an ongoing issue for years. I start the day with the best intentions - a great lip color that makes me look put together, confident, trendy. But then a cup of coffee, a few phone calls and meetings, lunch, more phone calls and meetings. The day is over and not one effort to reapply my lipstick. The result is a bag full of lip color that vary in shade and texture. So this week, I made an effort to reapply before meetings, after lunch and afternoon coffee. I can't say that I'm a changed woman, but I'm trying to make the effort now and therefore, improving the habit. And I'm kinda cute with a little color on my lip.